Tuesday, 14 January 2014


Greenwashing



Greenwashing is a promotional lie to much of the population of people who are convinced that the thing they are using and buying is healthier than anything else and that the product is green which as such would help the community and for a healthier life. The way they do this is that they stretch the truth by adding a promotional cover up to hide their indecent trade to favour them mainly for business and money. 


Some businesses are genuinely committed to making the world a better, greener place. But for too many other businesses, environmentalism is little more than a convenient slogan. Buy our products, they say, and you will end global warming, improve air quality, and save the oceans. At best these statements stretch the truth and at worst they help conceal corporate behaviour that is environmentally harmful by any means. 


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